The problems facing us during this particular global moment, together with continuous ecological and social transformations, constitute the starting point of the works created by the young Italian designers presented in Italy: A New Collective Landscape.

At the MoMA, in New York in 1972, the Italy: The New Domestic Landscape exhibition, curated by Emilio Ambasz, presented the thoughts and ideas of a community of young designers, as the cultural manifestation of a counter-reform that questioned lifestyles and production. Today, designers act with environmental responsibility and radical freedom, which translate into imagining how the dynamics of transforming external reality can have an impact on living, which can then be extended to urban and non-urban spaces, social relationships and symbiotic alliances, and new forms of behaviour. The standard bearers of the ADI Design Museum exhibition are the under 35 young designers. Italy: A New Collective Landscape is intended to be an exhibitionprogram that focuses on the projects, products and new practices of designers, who are committed to meeting the challenges posed by the current emergency situation, starting with the climate crisis and the repercussions that this has on reality itself.

Text: ADI museum President Luciano Galimberti.

Produced by: ADI Museum
Curated by: Angela Rui, Matilde Losi, Elisabetta Donati de Conti 
Exhibition design by: Parasite 2.0
Graphic design by: Paola Bombelli e Alice Zani

Year: 2023-2025
Exhibition locations: ADI Museum, HKDI Gallery Hong Kong, Italian Pavilion Shangai
Special thanks to: RODRUZA